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What fonts should you use for meeting materials and documents? We can help.

When planning and executing an event, fonts are a key detail you’ll be dealing with quite a bit. Don’t believe us? You’ll need to choose fonts for your event website, event logo, physical signage, agendas, programs, meeting menus, nametags, dining place cards and menu placards—and that’s only the beginning!

How should you decide on which font to use for these various meeting materials? We have a few points to ponder:

  • Think practically. First and foremost, the font has to be easy to read. If it’s too fancy or too faint, you’ll lose your attendees’ attention (and probably frustrate them too!). Also, pay attention to the spacing between lines of text, as that often affects the legibility.
  • Make sure the font is appropriate for the event’s purpose. Fonts used for a program at a celebratory dinner will probably look different from those used on an agenda at an executive board meeting. For celebratory and social occasions, fonts can be more whimsical and playful, but for agendas and calendars for business meetings, they should be more professional and functional.
  • Avoid too much mixing and matching. Chances are, you’ll have more than one font (and color) for materials (e.g., one font for a large header and another for the body text), but make sure those fonts complement, rather than compete with, each other. Also, be conscious of how many fonts are used on a single item.
  • Have fun with fonts! Think beyond Times New Roman and Arial. Tools like Google Font allow you to explore different fonts and use them on your website or download them onto your computer to use on printer materials and documents.
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